Qualitative Research Manager

Old Street

3 days ago

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About the Company
We're working with an independent, full-service Market Research agency with expertise working both in the UK and globally. They offer both qualitative and quantitative research to drive deep consumer understanding to help develop innovation, communication and brand strategy. Clients include leading names in the FMCG, healthcare, leisure, food & drink and beauty sectors.
They are looking for a talented Qualitative Research Manager to work on varied and meaningful projects with supportive colleagues who value different viewpoints and skill sets.
About the Role
The Qualitative Research Manager is involved in the whole project lifecycle alongside other team members – from project briefings and writing proposals, fieldwork management and moderation through to playing a key role in debrief writing and presentations.
Detailed responsibilities include:

Client Collaboration: You will collaborate with clients to understand their business challenges and research objectives, and be confident, reliable key point of contact.
Research Design: Shaping and designing research studies, including discussion / task guides
Project Management: Competently managing project timelines, liaising with external suppliers and taking responsibility for project finances.
Research Execution: Moderating English-language groups, depths and online communities; viewing and managing fieldwork in other languages.
Reporting & Storytelling: You will develop insightful reports and presentations that tell compelling stories based on qual data.
Presenting: Playing a key role in presenting findings and recommendations to clients, and fielding questions
Business Development: You will contribute to business development efforts by playing a role in proposals, pitches and ongoing client relationship building.
About You
To be considered for this Qualitative Research Manager role you will need:
3-4 years of experience in qualitative market research, ideally within an agency environment
Demonstrably strong, practical qualitative project management experience
The ability to take responsibility for client relationship building and client handling of smaller accounts / shared responsibility in bigger accounts
Confidence in focus group moderation, able to take on group or depth interview fieldwork unobserved and ready for client-viewed moderation
The ability to deliver impactful deliverables (reports, debriefs) that align with client objectives
To be a confident, engaging presenter of outputs to clients
Familiarity with AI-powered research tools, with the capability to leverage AI and machine learning for tasks like data analysis, trend prediction, and automating research processes
Based within commuting distance from either their central Leeds or London (Old Street) office. (They work on a hybrid model, with at least 2 days in the office per week)
If you are looking to work in an environment which invests in their people through mentoring, structured learning opportunities, and access to training that helps you develop both your research expertise and leadership skills, this is the role for you! Whether you want to deepen your qualitative craft, explore new methods, or grow into more strategic roles, our client aims to provide the environment and opportunities to help you progress. We look forward to seeing your CV very soon

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